Video: Why Don't You Love Me

When I saw Solange post a link to this video, I ignored it- until a few seconds later when I realise that Solange herself had written the track. See, I'm more of a fan of Solange than Beyonce. I generally don't give Beyonce two glances; especially since I don't watch music television anymore, and I'm not a big music radio station person. Except on Sundaze. On Metro. Anywho, the other reason I paid attention to this video was because Melina directed the video, and I can't deny myself some Melina.

Why Don't You Love Me

Looking at it, the art direction is really fun, the wardrobe cool in that Beyonce way. Except, Bey wishes she was housewife material-she can't even cook to save her life. But ja, I love the song-you can tell that it's Solange's work - even though there's a credit for her sister (we know that story lol).



The song resonates so much with situations that so many women find themselves in, when they feel insignificant, like they are not good enough, and are not worthy of their partner's affection, even when they actually are. The worst thing about being in that situation is that it borders on emotional abuse. You find yourself wondering why such and such a person needs to stray to validate themselves when you- his wife (sexy, smart and all) are there waiting for him every night.

Why don't you love me?
Tell me, baby, why don't you love me
When I make me so damn easy to love?
And why don't you need me?
Tell me, baby, why don't you need me
When I make me so damn easy to need?

I got beauty, I got class
I got style, and I got ass
And you don't even care to care
Looka here
I even put money in the bank account
Don't have to ask no one to help me out
You don't even notice that

But maybe he doesn't love her because- as she says; she's got beauty and she's got class. She never mentions intelligence. But it's Beyonce. lol

Artists I Like: Melina Moutsakis

Female music video directors are scarce across the world and in any music genre, and it’s always great to find out that a great video was directed by a female. Melina is possibly the biggest female music video director on the scene right now- her showreel features names like Snoop, Lady GaGa, Beyonce, Solange, Ludacris, Mario, Kylie Minogue, Keri Hilson and a host of other A-List artists. Being of Greek/Jamaican/Cuban American decent, her heritage screams passion and art; which definitely translates into her art. A graduate of the American Film Institute and New York University, her videos normally scream colour, or crisp visuals (think Bey’s Upgrade U).

Her breakout video that got her really noticed in the American industry was Ludacris’ Money Maker, and in 2008 she had her African debut when she worked with MTV Base on their Making The Video project in Kenya, where she mentored a group of directors and producers as they shot the music video to Wahu’s banging track Little Things You Do that featured Bobi Wine of Uganda.

Watch the Wahu ft Bobi Wine below- it's one of my favourite tracks! Really, it is.